YouTube Changes Its Monetization Standards

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On Thursday, April 6, 2017, Business Insider released an article stating that YouTube just changed their monetization standards for the YouTube creator community. As of today, your channel has to have 10,000-lifetime views in order to start the application process to officially be a YouTube partner. If and only if you are approved, you can start making ad revenue.

Ironically, this is happening the same week that I made my first year as a YouTuber. I saw this article on my Facebook feed and immediately opened the article. As I continued to read it, I started freaking the hell out. Since 2016, I’ve had 2600 views on my channel as a YouTube partner and now the chances of making an earning off my views have been taken away. OHHHHH EMMMM GEEEEE.

I texted my close friends saying, “Would you look at this ish? Can you even believe this?” All this time and energy…

The thing is, what have I done? I haven’t hustled as hard as I could, as hard as I KNOW that I could. I started off with two videos a week, went down to one, tried a VEDA, did half of a VEDA, took a four-month hiatus because I was working two jobs and now I am freaking out. Yes, I have a right to freak out for 10 minutes, even 24 hours if I really feel the need to (I don’t think I really have to, though). However, tomorrow the real work begins.

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This is the year for me to go harder, better, faster, stronger. When I lived in Brooklyn, I hustled so hard for the things I wanted. That A in physics? Got it. That level 4 or higher for college calculus transfer credit? Got it. That full scholarship to college, although I was Toronto-born, Brooklyn-raised? Got it. The opportunity to see and live in my birth country once again? Been there, done that.

Since I moved back, I’ve been so lackadaisical. I graduated from college (or university) in 2012, and I was discouraged because I couldn’t find a job in my field. What did I do wrong? Was it me? I wrote for some blogs here and there, I even started my own blog, but I wasn’t fulfilled because I was either writing for free or I was interning. My parentals made a joke once that I should be a professional intern. Almost every year since 2010, I’ve been in some form of an internship.

Then on April 3, 2016, it dawned on me, “Life is what you make it.” It’s an overused phrase but it still rings true. You want a job, make the job. You want this or that? MAKE IT HAPPEN.

The underlying secret is that it takes a lot of hard work to make it happen. Dreams turn into goals, goals turn into plans, plans turn into strategy, and our dreams come true or we go back to square one.

Since I made that account in 2015, I promised myself to be deliberate about living my life and not existing because of the circumstances put before me. This is how KERRIISMS came to be and it will remain that way. It has to!

Eminem says, “You only get one shot, do not miss your chance to blow. This opportunity comes once in a lifetime. You better.”

YouTube, if you’re reading this, you have given me the BEST blessing in disguise. Nothing in life is free. Nothing in life comes without hard work. Lilly Singh aka Superwoman, one of the most popular YouTubers in the world says these things frequently. Ironically, this happens while she’s on tour for the book she just wrote and I just purchased, “How to Be a BAWSE.” I just got the biggest challenge and a guidebook to go with it. Okay, YouTube: CHALLENGE ACCEPTED.

P.S. If you’re reading this, check out my latest videos on YouTube here. Mama needs to pay these bills. Also, sign up for my newsletter so we can be friends. Remember to STAY TUNED and STAY TRUE!


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